Potato book

‘The potato in the land of the fries’ To illustrate the link between past, present and future, Belgapom has edited in collaboration with the editor Canalazzo a reference book on the Belgian potato sector. This book contains historical information on the potato in Belgium, the development of the sector during the past 20 years and a vision to the future. A number of remarkable persons with an important impact on the development of the sector share their vision or tell their story. Also some famous Belgian cooks are highlighting the potato . The book is illustrated with new photography of the potato in the land of the fries. And of course the ‘real Belgian fries’ are presented as well as the plans of the sector for its future.

The foreword of the book has been written by the Belgian European Commissioner Marianne Thyssen, who has known this sector for a long time. The book will be available in Dutch, French and English and will be sold as well via the Belgapom website as in several bookshops. The book will also be available in the shop of the Belgian pavilion at the world Expo in Milan.